The growing popularity of electronic shelf labels (ESLs) is no surprise, given their well-recognised benefits in maintaining price integrity, ensuring product traceability, and enhancing cost efficiency. Consequently, the ESL industry is projected to surge from £650 million in 2021 to nearly £3 billion by 2031.
As retailers embrace technological advancements, Harrison Products has experienced a significant increase in demand for ESL fixtures and components. Leveraging our extensive industry experience, we provide a comprehensive range of ESL accessories, offering our customers a one-stop solution for all their needs.
Printers
With over 28 years of experience serving the print industry, Harrison Products have begun to see retailers transitioning from paper-based price labels to digital ESLs. By collaborating closely with our clients, we’ve innovated new ways to display print, ensuring we meet the evolving demands of this market. To fully benefit from our expertise, it’s crucial for printers to familiarise themselves with some key information.
One common challenge arises when customers are unsure about the type of ESL the retailer plans to install. ESLs come in various brands, sizes, styles, and fitting fixtures, which depend on the type of shelf rail installed by the shopfitter. For printers aiming to display print promotions along a shelf edge, gathering this information beforehand is essential to ensure component compatibility with existing ESL rails.
Our ESL shelf edge click sign holder has gained popularity for showcasing print promotions on ESL rails. Perfect for special offers, our EcoPlastic holders, made from fully recyclable and biodegradable materials, allow for easy installation and secure placement on shelves
Shopfitters
Shopfitters need to determine which brand of ESL their customers plan to use, as the type of rail required depends on the ESL choice. At Harrison we partner with Hanshow and Pricer, but other popular brands include Vusion, Solum and DIGI.
ESLs vary in style, height, and width depending on the manufacturer. Before designing new ESL rails, shopfitters must know the customer’s in-store shelving type. Leading brands include Tegometall, CAEM, and Eden. Additionally, discussing any issues the retailer currently faces with existing rails or shelf fronts (such as anti-theft solutions) will help Harrison provide tailored solutions.
Our Universal Rail, for example, is designed to securely mount various ESL tags onto the shelf edge. Its versatile design makes it compatible with multiple ESL brands, including our partner Hanshow. This unique design works with several shelving manufacturers like Tegometall and CAEM, making it a perfect solution for many retailers across the UK.
Harrison as your partner
At Harrison, we stock an extensive selection of ESL rails and accessories, tailored for a wide range of applications and requirements, and ready for rapid production. Our expert team of designers is dedicated to providing bespoke services and solutions, regardless of the complexity of the brief.
Our extensive industry experience and knowledge of ESL brands, styles, and fixtures make us the perfect partner to design and deliver bespoke solutions to our customers irrespective of their brief. Whether integrating ESLs into existing shelving units, identifying fitting compatibility, or designing new rails from scratch, our team is on hand.
For more information on our manufacturing processes, and how we can support you with bespoke retail display products, visit our page on Acrylic Fabrication Services.
For further inquiries, please contact us here: